Racer X - Motocross & Supercross NewsRacer X

  • Subscribe Now
  • Latest
  • Features
  • Breaking News

Racer X - Motocross & Supercross NewsRacer X

  • One Click Sign-In

    • Facebook
    • Twitter
    OR

    Sign in with your username and password

    • Sign In
  • Features
    • 10 Things
    • 30 Greatest AMA Motocrossers
    • 3 on 3
    • 250 Words
    • 450 Words
    • Between the Motos
    • Breakdown
    • Deals of the Week
    • GNCC Report
    • Great Battles
    • How to Watch
    • Injury Report
    • Insight
    • In the Mag, On the Web
    • Lockdown Diaries
    • Longform
    • MXGP Race Reports
    • My Favorite Loretta Lynn's Moto
    • Next
    • Observations
    • On This Day in Moto
    • Open Mic
    • Privateer Profile
    • Race Day Feed
    • Racerhead
    • Racer X Awards
    • Racer X Redux
    • Rapid Reaxtion
    • RX Exhaust
    • Saturday Night Live
    • Staging Area
    • The Conversation
    • The List
    • The Moment
    • Things We Learned at the Ranch
    • Unphiltered
    • Wake-Up Call
    • Where Are They Now
    • 50 Years of Pro Motocross
  • Multimedia
    • Podcasts
    • Photo Galleries
    • The Weege Show
    • Racer X Films
    • Video
    • SX Preview Shows
    • Factory Tech Tip
    • MX Preview Shows
    • Behind The Bars
    • Racer X Rapid News
  • Races
    • Series Schedules
    • TV Schedules
    • Results
    • Champions
    • Teams
    • 2022 Numbers
  • Results
    • Points Standings
    • Race Results
    • Riders
    • The Vault
    • Loretta Lynn's Vault
  • Shop
  • About Us
  • The Mag
    • Digital Magazine Bookstand
    • Customer Care
    • Current Issue
    • Newsletter
    • Store Locator
    • Subscribe
    • Free Stickers
    • Sell Racer X
  • Table of Contents
  • Subscribe Now
  • Latest
  • Features
  • Breaking News
Results Archive
GNCC
Hoosier
Articles
Overall Results
  1. Ben Kelley
  2. Trevor Bollinger
  3. Josh Toth
Full Results
XC2 Pro Results
  1. Lyndon Snodgrass
  2. Angus Riordan
  3. Liam Draper
Full Results
Supercross
Salt Lake City
Articles
450SX Results
  1. Jason Anderson
  2. Chase Sexton
  3. Justin Barcia
Full Results
250SX Showdown Results
  1. Nate Thrasher
  2. Hunter Lawrence
  3. Pierce Brown
Full Results
MXGP of
Italy
Articles
MXGP Results
  1. Tim Gajser
  2. Jeremy Seewer
  3. Maxime Renaux
Full Results
MX2 Results
  1. Jago Geerts
  2. Tom Vialle
  3. Stephen Rubini
Full Results
MXGP of
Sardegna
Articles
MXGP Results
  1. Calvin Vlaanderen
  2. Jorge Prado
  3. Glenn Coldenhoff
Full Results
MX2 Results
  1. Tom Vialle
  2. Jago Geerts
  3. Thibault Benistant
Full Results
Upcoming
GNCC
The John Penton
Sat May 21
Articles
Upcoming
Motocross
Fox Raceway 1
Sat May 28
Articles
Upcoming
Australian SX
Gillman
Sun May 29
Articles
Upcoming
MXGP of
Spain
Sun May 29
Articles
Full Schedule

Tucker Rocky Rebrands as "Tucker" with New Logo

June 13, 2018 4:30pm | by: Press Release
Tucker Rocky Rebrands as
  • Home
  • Industry News
  • Tucker Rocky Rebrands as "Tucker" with New Logo

Introducing the new Tucker, a rebranding of Tucker Rocky that honors the company’s rich heritage and showcases its status as a world-class leader in powersports distribution.

“The Tucker of today offers unrivaled services to our dealers and brand partners,” Eric Cagle, president of Tucker, said. “From distribution, sales and customer service to marketing, advertising, and brand building, we are dedicated to the support and growth of powersports.”

As part of the rebranding, Tucker proudly introduces a new logo. The forward-facing square and large notched “T” combine to create a symbol of speed and innovation. Bold red was chosen to represent Tucker’s passion to deliver the best brands in powersports. Known in the industry for being dedicated to supporting its customers, the all-lowercase “tucker” is appropriately friendly.

“The need for speed is innate in powersports enthusiasts and imperative as a distributor,” Taz Sobotka, senior manager of marketing, said. “The Tucker ‘Power T’ logo conveys the visual allusion of speed and movement that represents the feeling of freedom we all love about powersports.”

The individual pieces of the new Tucker logo come together as one to symbolize the unified qualities that make the company a world-class distributor. The new name symbolizes the vision and values of Ed Tucker’s humble beginnings when he started the company in 1967. Over 50 years later Tucker continues to deliver the most powerful brands in powersports.

Look for the new look June 16 on location at the American Flat Track OKC Mile with Cory Texter and his CTR crew, and at the High Point AMA Pro Motocross National in Mount Morris, Pennsylvania, with EBR Performance/Altus Motorsports Yamaha and rider Ramy Alves.

  • Jeffrey Herlings Suffers Broken Collarbone In Practice Crash [Update] Jeffrey Herlings Suffers Broken Collarbone In Practice Crash [Update] 1:15pm
  • WPS Named Official U.S. Distributor for EKS Brand Goggle Co. WPS Named Official U.S. Distributor for EKS Brand Goggle Co. 5:45pm
Read Now
July 2022 Issue Now Available
Get Racer X on your iPhone
Check out all the exclusive content this month on any device!
Read Now
The July 2022 Digital Issue Availalbe Now

Motocross & Supercross News - Racer X

122 Vista Del Rio Drive, Morgantown, WV 26508 | 304-284-0084 | Contact Us
©1999 - 2022 Filter Publications LLC. All Rights Reserved.
Terms of Use | Privacy Policy
designed at: Website DesignImpulse Studios