MX Vs. ATV To Feature Honda Downloadable Content
May 25, 2011, 1:45pm
AGOURA HILLS, Calif. -- THQ Inc. (NASDAQ: THQI) today announced its collaboration with American Honda Motor Co., Inc. to offer downloadable content for the just released fifth iteration of the 10 million unit-shipping MX vs. ATV® video game franchise. MX vs. ATV® AliveTM will have an exciting lineup of Honda downloadable content, including the Honda CRF450R, CRF250R and CR125R motorcycles, in addition to the TRX450R ATV.
“With a history of more than 100 national racing titles, the addition of Honda bikes to MX vs. ATV Alive is invaluable,” said Michael Lustenberger, THQ Vice President of Global Brand Management, Online/Digital Games. “Providing the Honda motorcycles and ATV as downloadable content is an integral part of our approach in making this game the most realistic and enjoyable motocross game in the market today.”
Head over to MXvsATV.com for more downloadable content updates and the opportunity to sign up now for the community, where you will gain access to exclusive members-only content, swag-loaded giveaways, interviews with pro riders, monthly newsletters and much more!
About MX vs. ATV Alive
MX vs. ATV Alive takes THQ’s leading owned franchise to exhilarating new heights with Bar-to-Bar racing, enhanced physics and the next step in downloadable content distribution. The new Bar-to-Bar racing mechanic allows for increased physical contact between riders so players can battle for position on the track like never before, creating the most intense, realistic racing experience yet. Featuring an advanced version of the franchise’s celebrated physics engine, MX vs. ATV Alive delivers refined terrain deformation and smooth, intuitive controls that will appeal to newcomers and hardcore fans alike. MX vs. ATV Alive also employs an “a la carte” method of digital content distribution that allows players to pay for only what they want to play. And for the first time in the series’ history, MX vs. ATV Alive features a prominent motocross athlete on the cover and in a variety of in-game videos: two-time AMA Supercross Champion James Stewart. MX vs. ATV Alive delivers the ultimate motocross racing experience on Xbox 360 and PlayStation3 for a suggested retail price of $39.99 in the U.S. For more information on MX vs. ATV Alive, please go to www.mxvsatv.com.
About THQ
THQ Inc. (NASDAQ: THQI) is a leading worldwide developer and publisher of interactive entertainment software. The company develops its products for all popular game systems, personal computers and wireless devices. Headquartered in Los Angeles County, California, THQ sells product through its global network of offices located throughout North America, Europe and Asia Pacific. More information about THQ and its products may be found at www.thq.com. THQ, MX vs. ATV, MX vs. ATV Alive and their respective logos are trademarks and/or registered trademarks of THQ Inc.
“With a history of more than 100 national racing titles, the addition of Honda bikes to MX vs. ATV Alive is invaluable,” said Michael Lustenberger, THQ Vice President of Global Brand Management, Online/Digital Games. “Providing the Honda motorcycles and ATV as downloadable content is an integral part of our approach in making this game the most realistic and enjoyable motocross game in the market today.”
Head over to MXvsATV.com for more downloadable content updates and the opportunity to sign up now for the community, where you will gain access to exclusive members-only content, swag-loaded giveaways, interviews with pro riders, monthly newsletters and much more!
About MX vs. ATV Alive
MX vs. ATV Alive takes THQ’s leading owned franchise to exhilarating new heights with Bar-to-Bar racing, enhanced physics and the next step in downloadable content distribution. The new Bar-to-Bar racing mechanic allows for increased physical contact between riders so players can battle for position on the track like never before, creating the most intense, realistic racing experience yet. Featuring an advanced version of the franchise’s celebrated physics engine, MX vs. ATV Alive delivers refined terrain deformation and smooth, intuitive controls that will appeal to newcomers and hardcore fans alike. MX vs. ATV Alive also employs an “a la carte” method of digital content distribution that allows players to pay for only what they want to play. And for the first time in the series’ history, MX vs. ATV Alive features a prominent motocross athlete on the cover and in a variety of in-game videos: two-time AMA Supercross Champion James Stewart. MX vs. ATV Alive delivers the ultimate motocross racing experience on Xbox 360 and PlayStation3 for a suggested retail price of $39.99 in the U.S. For more information on MX vs. ATV Alive, please go to www.mxvsatv.com.
About THQ
THQ Inc. (NASDAQ: THQI) is a leading worldwide developer and publisher of interactive entertainment software. The company develops its products for all popular game systems, personal computers and wireless devices. Headquartered in Los Angeles County, California, THQ sells product through its global network of offices located throughout North America, Europe and Asia Pacific. More information about THQ and its products may be found at www.thq.com. THQ, MX vs. ATV, MX vs. ATV Alive and their respective logos are trademarks and/or registered trademarks of THQ Inc.
