Bel-Ray Announces New Brand Manager

FARMINGDALE, NJ – Bel-Ray Company, Inc.  – a leading USA-based lubrication manufacturing company is pleased to announce the addition of industry veteran Scott Lukaitis to their marketing team.

Lukaitis, who most recently was the ecommerce manager at Ocean County Powersports brings 25+ years of powersports industry background to Bel-Ray's marketing efforts and will assume the role of Brand Manager.

Lukaitis began working in the powersports business as a student in high school and was the Parts and Accessory Manager at both Woodbridge Powersports and Freehold Honda / Triumph  during his time with the companies. In his spare time, Scott freelanced as a professional photographer and journalist and his work has been published both in print and digitally.  Scott is also the Editor and Chief content producer for the acclaimed website, NJ Motocross (www.NJmotocross.com).

Founded in 1946, Bel-Ray, a privately held, woman owned business, is recognized as a leader in the specialty lubricants industry for setting high standards of quality and performance with products formulated for the motorcycle, automotive, aviation, energy, food, marine, military, mining, OEM, Industrial steel, and textile industries.

Bel-Ray’s superior Powersports line delivers top quality Made-in-the-USA products to motorcycle and recreational vehicle enthusiasts around the world.  From the development of superior application-specific products, to value-driven pricing, and outstanding customer service, Bel-Ray is fully committed to being a provider of "Total Performance Lubricants" today, and well into the future.