FACTORY EFFEX INC. Announces New Rider
July 21, 2010, 9:14am
Valencia, CA – Factory Effex, Inc. welcomes Blake "Bilko" Williams to its family of sponsored athletes.
Factory Effex has signed an agreement with Blake "Bilko" Williams, who has earned the distinction of being labeled as one of the best all time Freestyle MX riders ever. Bilko’s achievement’s range from winning the 2006 X Games Bronze medal for Best Trick, finishing 2nd overall in the 2007 Dew Tour, being honored as the AFMXA Lusk Legacy Foundation Rider of the Year, and winning the 2009 X Games Gold medal for FMX along with a Silver medal in Best Trick.
"Bilko and I sat down earlier this summer and discussed some really exciting graphic collaborations for him to get involved with us this year starting in this summers X Games, which led to us both realizing we can work together on select Bilko branded kits that we plan to bring to market as Limited Edition signature complete graphics kits later this year" said Scott Gilly, Vice President of Factory Effex. "Bilko has been together with FX for years as one of our premier freestyle athletes, to see his interest in being directly involved with our brand and the product we make for him is a great fit, we expect to have some really great looking products come from this newly structured relationship.
With Freestyle MX getting more and more serious with the evolution and progression of the tricks that are being executed in today’s Freestyle events around the world, we wish Bilko a safe journey, as well as continued success in the coming months as he goes for more gold starting in Summer X Games later this month."
For additional information regarding this press release, Factory Effex media relations can be reached at (661) 255-5611, ext. 101.
Factory Effex is a Valencia, CA based company specializing in graphics, seat covers and decals along with Wheels and Hard Parts components for motocross bikes. For a complete list of Factory Effex's products please visit our website at www.factoryeffex.com.
