Supercross Goes Pink for Anaheim 3 Race to Promote Breast Cancer Awareness

AURORA, Ill. – Feld Motor SportsSM announced today Monster Energy® Supercross, an FIM World Championship, will partner with Komen For The Cure to host the first-ever breast cancer awareness race at Anaheim’s Angel Stadium Saturday, February 13. Contributions will go to the Susan G. Komen 3-Day for the Cure 60-mile walk.

Monster Energy® Supercross will undergo a “pink” theme during its stop at Anaheim’s Angel Stadium. The excitement of this event has riders, industry reps, press and staff displaying pink in support of this special event.  Fans are encouraged to join the fight and wear something pink to the Anaheim event.

“We decided to join in the fight to end breast cancer because it affects so many of the women in our industry,” said Dave Prater, director of supercross, Feld Motor Sports?. “As a community we wanted to make a difference to help fight the disease. Holding our event in February will help to raise awareness year round, not just during the month of October.”

Breast cancer affects one in eight women in the U.S. and breast cancer knows no boundaries—be it age, gender, socio-economic status or, more broadly, the state of the economy. Monster Energy® Supercross fans recognize the need for continued support of charitable causes as both a broad effort and for personal reasons alike. 

Working with Feld Motor Sports, Shasta Johnson will join thousands of other dedicated men and women for the San Diego Breast Cancer 3-Day to raise awareness and funds for the fight against breast cancer. The three-day, 60-mile walk benefiting Susan G. Komen for the Cure® requires months of physical and financial preparation, challenge and triumph.

“Monster Energy® Supercross fans have shown an unprecedented outpouring of support in my efforts to raise awareness and funds this year, encouraging me to continue in 2010,” said Shasta Johnson. “It is very rewarding to know my commitment has brought so many people in our industry together in support of my team’s bold efforts to raise funds to end breast cancer. The fans really are phenomenal.”

For more information on the Monster Energy® AMA Supercross, an FIM World Championship, please log on to www.SupercrossOnline.com. For all media requests, please contact Denny Hartwig dhartwig@feldinc.com or 630-566-6305.

About Feld Motor Sports, Inc.

Feld Motor Sports, Inc. is the world leader in specialized arena and stadium-based motor sports entertainment.  Feld Motor Sports, Inc. productions include Monster Jam®, Monster Energy® Supercross, AMA Arenacross Series, Freestyle Motocross, and IHRA® Nitro Jam®.  Feld Motor Sports, Inc. is a division of Feld Entertainment, the world’s largest producer of live family entertainment.  For more information on Feld Entertainment, visit www.feldentertainment.com.

About Susan G. Komen for the Cure

Nancy G. Brinker promised her dying sister, Susan G. Komen, she would do everything in her power to end breast cancer forever. In 1982, that promise became Susan G. Komen for the Cure® and launched the global breast cancer movement. Today, Komen for the Cure is the world’s largest grassroots network of breast cancer survivors and activists fighting to save lives, empower people, ensure quality care for all and energize science to find the cures. Thanks to events like the Komen Race for the Cure® and the Breast Cancer 3-Day, the organization has invested more than $1.2 billion to fulfill its promise, becoming the largest source of nonprofit funds dedicated to the fight against breast cancer in the world. For more information about Komen for the Cure, breast health or breast cancer, visit www.komen.org or call 1.877 GO KOMEN.