A Visit with Monster Energy/Pro Circuit/Kawasaki Founder Mitch Payton
Since he created Pro Circuit Racing in 1991, Mitch Payton has enlisted the biggest names in the history of the sport to ride under his tent, producing an astonishing 28 championships in both supercross and motocross over the last 19 years. Jeremy McGrath, Ricky Carmichael, and Ryan Villopoto are just a few of the names that have swung a leg over a Pro Circuit motorcycle and won a championship.
The list is truly a who's who of dirt-bike racing and as a result, Payton's team is seen as the pinnacle of the sport for 250cc competition. Aside from racing, Pro Circuit is also well known for its high performance exhaust pipes, premier suspension, motor modifications and motorcycle accessories. For a decade, Thor and Parts Unlimited have been an integral part of Payton's Pro Circuit Kawasaki team and as a result, serve as a significant influence on the motocross apparel industry.
(Courtesy ProCircuit.com)
Recently, Thor spoke with Mitch at his Pro Circuit race shop to get his perspective on the team's success and his relationship with Thor and Parts Unlimited.
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About Parts Unlimited
Parts Unlimited is the world's largest distributor of aftermarket accessories in the powersports industry and is owned by LeMans Corporation headquartered in Janesville, Wisconsin. Parts Unlimited sells to over 12,000 dealerships world wide and continues to expand its market penetration with its sister companies, Parts Canada, Parts Europe and Drag Specialties.
Parts Unlimited continues to promote racing through its campaign WE SUPPORT THE SPORT®, helping to drive consumers to dealerships, while entertaining its dealers through hospitalities at the events it sponsors.
About Thor Motocross
Thor is one of the originators of motocross apparel. When Torsten Hallman made his first U.S trip to race and promote motocross in 1966, he inadvertently started to develop Thor riding gear. Thor is a hardcore, grass roots company that understands what it takes to reach the top and more importantly, how to stay there. It is one of a few companies with over 40 years experience in the motocross marketplace.
