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Coleman Camping Trailers Website Launch

January 8, 2009 3:00pm
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  • Coleman Camping Trailers Website Launch

SOMERSET, PA -- FTCA Inc, manufacturer of Coleman® Camping Trailers, has been making the most of the off-season by launching a brand new website to showcase its complete line of lightweight, stow-and-tow folding camping trailers.  Coleman has been North America’s best-selling brand of camping trailers since 1979.

Located at www.colemantrailers.com, the new website seeks to convey the reputation and quality of the Coleman® Camping Trailer name while also catering to our target market: outdoor & camping trailer enthusiasts. 

Specific features of the new website include online camping trailer floor plans, specs and photos, videos of Coleman® Camping Trailers, dealer locator information both in North America and abroad, and the ability to compare up to three models of Coleman® Camping Trailers, all while maintaining an outdoorsy look and feel.  Customers can also request an online quote by completing a simple form.

“From floor plans and features to videos of our trailers in action, our website illustrates why we’ve been the #1 choice in camping trailers for 30 years,” said Andrea Vogel, Marketing Coordinator of FTCA.  “The site is packed with information about our camping trailers, including where customers can buy them and how to take care of them after they take their trailers home.”  

Behind the exterior improvements, Coleman® Camping Trailer dealers can login to a password-protected dealer portal that gives them access to training and sales lead information.  The site also features the powerful Apoxe content management system, giving FTCA the ability to manage content and easily upload video and photos while adhering to accessibility and web standards guidelines.

Coleman® Camping Trailers’ website was designed and developed by The Karcher Group, a web development, marketing and hosting firm located in North Canton, Ohio.

To learn more about our complete line of Coleman® Camping Trailers, please visit http://www.colemantrailers.com or call 814-445-9661.

About FTCA, Inc.
Founded in 1966, FTCA originated as a division of The Coleman® Company, Inc. to manufacture camping trailers, with the first trailers rolling off the assembly line in 1967. In 1979 the company attained market share leadership and has never relinquished the position. Fleetwood Enterprises Inc. acquired the division in 1989 to augment its position in the RV industry. As Fleetwood Folding Trailers, Inc., the division continued its heritage of producing innovative high quality camping trailers, and with its customer satisfaction focused dealer network achieved new market share heights. Today, FTCA designs, manufactures and distributes its folding camping trailers, such as the Destiny, Americana, Highlander and Evolution model lines, from its facility in Somerset, PA., through a network of independent RV dealers around the world.

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