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Monster Energy Steals Show With Chicken & Beast @ Vegas U.S. Open Of SX

October 15, 2008, 9:15am
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  • Monster Energy Steals Show With Chicken & Beast @ Vegas U.S. Open Of SX
CORONA, CA – Crowned with Monster Energy helmets, legendary supercross racers Damon “The Beast” Bradshaw and Jeff “Chicken” Matiasevich pirated the show this past weekend in Vegas, putting an ‘all Monster’ spin on the evening’s “Legends Rematch” – part of the festivities at the 2008 U.S. Open of Supercross at Las Vegas’ MGM Grand Garden Arena, sponsored in part by Rock Star.

The masterful sponsorship coupe by Monster Energy put both The Beast and The Chicken in the highly recognizable glowing green M-claw logo helmets – similar to the ones that James Stewart and Ryan Villopoto won their SX and MX championships wearing this year - strapped on in full view of the live crowd and television cameras alike.

“I’d have been pumped to be a Monster guy back in the day for sure,” said Bradshaw. “Stuff’s killer.”

Added Matiasevich: “I was drinking Monster waaayyy before they decided to sponsor me for this legends race.”

The race itself didn’t turn out to be a bloodletting – much like the fans were hoping/expecting. Bradshaw, 8th on the all-time win list with 19 main event premier class victories, pretty much handed Chicken his head from the get go. “I wasn’t $&@#ing around with this,” said Bradshaw. “I trained, worked on getting my timing back and came here and kicked ass. Not much else to it.”

Matiasevich, who was more a 125cc specialist back in the day (in comparison to Bradshaw’s expertise on the 250cc bikes), sucked it up and took getting whooped in stride. “Hope we can do it again,” he said. “Next year I train more seriously.”

Monster Energy supports the sport. Be it MX, MotoGP, road racing, supermoto, off-road, FMX, skate, MTB, wake, mini bikes, surf, snow, BMX – name it – the athletes are rockin’ Monster Energy more than anything these days. Check out all the types – Original Monster Energy, Monster Lo-Carb, Monster Assault, Monster Khaos, Monster’s fruit juice hybrid dubbed “M-80,” the party-friendly MIXXD and the ground-breaking Java Monster premium coffee & cream drink line supercharged with our Monster Energy blend. The Chicken & Beast dig ‘em – so will you. On the ‘Net at www.monsterarmy.com and www.monsterenergy.com
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