Moto Marketing Podcast
Host Luke Nesler and co-host George Cicci talk with some of the most iconic moto brands and athletes discussing how they’ve developed and grown their brands, both company and personal.
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![Listen: <em>Moto Marketing Podcast</em> Ep. #48: MX Tire's Jeff Cernic]()
Listen: Moto Marketing Podcast Ep. #48: MX Tire's Jeff Cernic
October 14, 2020
Luke Nesler is joined by Jeff Cernic to talk about his latest project, MXTire.com, and to walk down memory lane as they discuss Travis Pastrana, Cernic's Suzuki, PA MX, and more.
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![Listen: <em>Moto Marketing Podcast</em> Ep. #47: Black Friday Moto Marketing Tips]()
Listen: Moto Marketing Podcast Ep. #47: Black Friday Moto Marketing Tips
October 2, 2020
Luke Nesler is joined by Impakt Results CMO George Cicci and Sr. Social Media Strategist Lacie Geary as the three discuss Black Friday and Cyber Monday marketing tips for your moto business.
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![Listen: <em>Moto Marketing Podcast</em> Ep. #46: Evil Coffee's Ross Dantonio]()
Listen: Moto Marketing Podcast Ep. #46: Evil Coffee's Ross Dantonio
September 25, 2020
Luke Nesler is joined by Evil Coffee founder Ross Dantonio to discuss the creation of a brand from scratch.
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![Listen: <em>Moto Marketing Podcast</em> Ep. #45: ETS Fuels' Beth Paretta]()
Listen: Moto Marketing Podcast Ep. #45: ETS Fuels' Beth Paretta
September 17, 2020
Luke Nesler is joined by ETS Fuels' Beth Paretta to discuss educating the market on a product you can't see.
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![Listen: <em>Moto Marketing Podcast</em> Ep. #44: Gaerne USA's Bob Rathkamp]()
Listen: Moto Marketing Podcast Ep. #44: Gaerne USA's Bob Rathkamp
September 11, 2020
Luke Nesler is joined by Gaerne's Bob Rathkamp to talk about building one of the most iconic boot brands in the USA.
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![Listen: <em>Moto Marketing Podcast</em> Ep. #43: NFL Player Tanner Carew]()
Listen: Moto Marketing Podcast Ep. #43: NFL Player Tanner Carew
September 3, 2020
Luke Nesler is joined by Tanner Carew to talk about breaking out of professional football and into the dirt bike industry.
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![Listen: <em>Moto Marketing Podcast</em> Ep. #42: Fasst Company's Jason Parsons]()
Listen: Moto Marketing Podcast Ep. #42: Fasst Company's Jason Parsons
August 28, 2020
Luke Nesler is joined by Fasst Company's Jason Parsons to talk about high-end products and creating demand in the marketplace.
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![Listen: <em>Moto Marketing Podcast</em> Ep. #41: PulpMX's Steve Matthes]()
Listen: Moto Marketing Podcast Ep. #41: PulpMX's Steve Matthes
August 20, 2020
Luke Nesler is joined by PulpMX's Steve Matthes to discuss how he built a podcast empire that the entire sport knows and loves.
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![Listen: <em>Moto Marketing Podcast</em> Ep. #40: Vurb's Wes Williams]()
Listen: Moto Marketing Podcast Ep. #40: Vurb's Wes Williams
August 13, 2020
Luke Nesler is joined by Vurb's Wes Williams to talk about Wes's career, as he's become the number-one name in moto video production.
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![Listen: <em>Moto Marketing Podcast</em> Ep. #39: Fly Racing's Jason Thomas]()
Listen: Moto Marketing Podcast Ep. #39: Fly Racing's Jason Thomas
August 6, 2020
Luke Nesler is joined by Fly Racing's Jason "JT" Thomas to talk about his career on and off the track, growing his brand, and the new 2021 lineup for Fly Racing.
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![Listen: <em>Moto Marketing Podcast</em> Ep. #38: Racer X's Scott Wallenberg]()
Listen: Moto Marketing Podcast Ep. #38: Racer X's Scott Wallenberg
July 30, 2020
Luke Nesler is joined by Scott Wallenberg as they discuss how advertising in the sport has changed over the years and how brands can stay relevant today.
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![Listen: <em>Moto Marketing Podcast</em> Ep. #37: Jimmy Button]()
Listen: Moto Marketing Podcast Ep. #37: Jimmy Button
July 24, 2020
Luke Nesler is joined by Jimmy Button to discuss working with the sport's top riders, how the internet has changed the way deals are structured, and what's important to the brands his athletes represent.
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![Listen: <em>Moto Marketing Podcast</em> Ep. #36: Fox Bike's Jordi Cortes]()
Listen: Moto Marketing Podcast Ep. #36: Fox Bike's Jordi Cortes
July 16, 2020
Luke Nesler is joined by bicycle suspension guru Jordi Cortes to talk about Fox Bike's hit internet video series DIALED and how it has helped grow the Fox brand.
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![Listen: <em>Moto Marketing Podcast</em> Ep. #35: Deft Family's Nate Adams]()
Listen: Moto Marketing Podcast Ep. #35: Deft Family's Nate Adams
July 8, 2020
Luke Nesler is joined by FMX legend and owner of Deft Family Nate Adams to discuss Nate's life after full-time competition and growing one of the most well-known glove brands in the history of moto.
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![Listen: <em>Moto Marketing Podcast</em> Ep. #34: Living The Childhood Dream]()
Listen: Moto Marketing Podcast Ep. #34: Living The Childhood Dream
July 1, 2020
Luke Nesler goes solo to talk about turning his childhood dream of working in motocross into a reality, building Impakt Results.
