The news is another marker on the road to the selfie stick’s demise. The cheap metal rods have been banned from peak selfie destinations across the world, from the Metropolitan Museum of Art to Lollapallooza, from the Kentucky Derby to the Wimbledon tennis championships. You can still selfie-stick at the Lincoln Memorial, but there will be no sticks near paintings of Lincoln in the National Portrait Gallery.

1. Because you could damage the art.
2. Because you can damage another human.
3. Because you look stupid.

At the forefront of the electric effort is Japan's Team Mugen, followed closely by Victory Racing of the USA, and more distantly by a string of student run University teams in it strictly for academic reasons. If there is such a thing as a veteran team in a category this young, then Mugen is it. Coming into the 2015 race, Mugen—an engine tuner and parts manufacturer founded by Hiotoshi Honda, the son of Honda Motor Company founder Soichiro Honda—had already secured four TT Zero podiums and confidently eyed their fifth and sixth. Victory Racing on the other hand had only just decided to even enter the Isle of Man TT races six months prior to race day, and had never before raced an electric bike on the international stage. For a brand known exclusively for making baggers and cruisers, their prototype electric race bike marked a serious design departure from their general aesthetic, to say the very least. Nevertheless, the Victory boys were out to "prove American performance," and their two Parker GVM motor and BRAMMO battery powered machines looked poised to do just that.

"We're the under dogs. We've been at this for a very, very short time. To say the cards were stacked against us is an understatement," acknowledged Gary Gray, Product Director of Victory Motorcycles. Though winning was never the main goal for the Americans. "What we need to do is show the world that electric motorcycles can be exciting and fun, and fast."

Team Mugen felt differently. They made the trip to win, plain and simple. While mechanics from the University teams and Victory Racing swapped ideas, stories, and even spare parts, with curious onlookers flowing freely throughout the various work spaces, Mugen's tents were locked down. From a glance it seemed the competition was more interested in generating buzz and raising awareness for the electric effort than anything, using the TT event like a glorified meet and greet with the greater motorcycling community. Of course come race day, Victory was all business, though along the way they never lost sight of the bigger picture.

Sports Illustrated stands to gain more eyeballs on its content with the partnership with WebMD, which attracted 78 million unique visitors across desktop and mobile in the U.S. in May, according to ComScore. Sports Illustrated fetched about 24 million unique visitors during that time.

About half of WebMD's traffic heads to its health and wellness and lifestyle content, according to Steve Zatz, WebMD's president. "We have a large audience interested in how you exercise and recover from sports injuries," he said.

DraftKings CEO Jason Robins says his ad deal with ESPN calls for a “deep integration” with the media company, which he says will give it an advantage against fantasy rival FanDuel. “ESPN is the strongest brand in sports,” he said. “This is something that will definitely catapult us into the leader position.”

Sources familiar with DraftKing’s plans say it is in advanced talks to raise a large round from other strategic investors.

But in any event, Yahoo’s intended entry into daily fantasy sports could mark a very real change to the power dynamics within daily fantasy sports.  As in any industry, three or four major competitors is far more favorable for pricing structure than just two large companies.  And while there are many businesses currently trying to offer daily fantasy sports, not many have the funding of FanDuel and DraftKings, especially after their recent partnerships with pro sports leagues.

It will be interesting to see how Yahoo’s planned launch unfolds and how Yahoo manages the ongoing state and federal law risks of operating daily fantasy sports contests.

But for consumers, Yahoo’s entry seems like a good thing.

Forster, also not surprisingly, disagrees that a big air event diverges from the roots and traditions of snowboarding. Rather, he says, the creativity, style, and expression that have always been there can be maintained in Olympic competition.

"The key to this is the judging criteria and judging standards, that they regard creativity and progression as much as they do something like rotation," Forster says. "Those elements of progression and and creativity are some of the foundations of the sport, and the judging needs that."

Kotsenburg agrees with Forster about the need for judging criteria and a format that benefits snowboarding. With big air now an Olympic sport, the opportunity is there to ensure an evolution that's faithful to the heritage of snowboarding. For his part, Kotsenburg is currently working on a proposal he'll submit to the IOC outlining a format for Olympic big air that values creativity and style as much as it does a meatball huck.