Video Mentoring Added to Ride TMX Web Site

Exclusive Content Offers Amateur Riders Industry Insight

Torrance, Calif. – (May 21, 2007) – Toyota’s Athlete Program (TMX) has added exclusive video content to the Web site, www.ridetmx.com, including new interviews with industry such as Motoworld PPG team manager Paul Lindsey and Justin Brayton’s mechanic Karl Gunderson. Lindsey and Gunderson’s all-new videos join those of Supercross Champion Jeff Emig and TMX Pro Sean Hackley as they share their insights and experiences through candid interviews, only available at www.ridetmx.com.

Paul Lindsey, Team Manager of the Motoworld PPG Yamaha team, is known for finding diamonds in the rough when hiring riders. Fresh off the team’s Amp'd Mobile AMA Supercross Lites win, Lindsey gives riders an idea of what he looks for when scouting new talent, what he expects from his riders, and how to transition into the pro ranks. Check out Paul’s video right here.

Justin Brayton set the fastest Lites practice time at the Dallas Supercross. One key to Justin’s speed is having a winning bike setup that gives him the confidence to push himself to his limit.  Karl Gunderson is Brayton’s mechanic and he knows what it takes to dial in your bike’s handling. Even at the pro level, you have to go through the basics when setting your suspension.  Gunderson teaches you the quick and easy way to get your rear suspension dialed in properly here.

Legendary SX Champion Jeff Emig knows what it takes to win.  Check out the video interview with Emig where he talks about moving up to the professional ranks in MX today, how to be a champion, and how an experienced vet can get ready for Loretta Lynn's here.

Sean Hackley made his Supercross debut at the Dallas round grabbing the holeshot over Darcy Lange and Ben Townley in his first pro heat finishing second ahead of East Coast Lites Champion Townley. Sean has everything it takes to succeed at the pro level. Click on Hackley’s link and find out what he’s learned about the differences between racing as an amateur and a pro, dealing with pressure, and advice for those looking to be the next TMX Pro. Hackley’s video can be seen here.

The TMX Program has rewards and benefits available for riders of all levels. For more information on the TMX Program, including the new video content, please visit www.ridetmx.com.