Moto Marketing Podcast
Host Luke Nesler and co-host George Cicci talk with some of the most iconic moto brands and athletes discussing how they’ve developed and grown their brands, both company and personal.
- Listen: Moto Marketing Podcast Ep. #13: FMX Pioneer Doug "Punk Rock" ParsonsFebruary 20, 2020Luke Nesler is joined by Doug Parsons to talk about how he played a part in developing the FMX aspect back in the day and how he's stayed relevant even after his prime days of competing.
- Listen: Moto Marketing Podcast Ep. #12: Asterisk's Mike BeierFebruary 4, 2020Luke Nesler is joined by Mike Beier of Asterisk to discuss the growth of the brand over the years.
- Listen: Moto Marketing Podcast Ep. #11: American Flat Track CEO Michael LockJanuary 28, 2020Luke Nesler is joined by Michael Lock, the CEO of American Flat Track, to discuss the growth of the series.
- Listen: Moto Marketing Podcast Ep. #10: Jeff WalkerJanuary 22, 2020Luke Nesler is joined by pro motocross athlete and YouTuber Jeff Walker to discuss how Jeff's professional career has been elevated by YouTube following.
- Listen: Moto Marketing Podcast Ep. #9: 6D Helmets' Bob WeberJanuary 15, 2020Luke Nesler is joined by creator of 6D Helmets to talk about the creation of the company and how he markets his helmet technology in a way that stands out from all of other options available to today's riders.
- Listen: Moto Marketing Podcast Ep. #8: Kreft Moto's Dan HalladaJanuary 9, 2020Luke Nesler is joined by Dan Hallada of Kreft Moto to discuss how they've built a successful business with such a niche customer/rider audience within the sport.
- Listen: Moto Marketing Podcast Ep. #7: Arma's Scott SepkovicDecember 31, 2019Luke Nesler is joined by Scott Sepkovic to talk about how he and his team are building the business to become yet another iconic moto brand.
- Listen: Moto Marketing Podcast Ep. #6: Cobra's Sean HilbertDecember 23, 2019Luke Nesler is joined by Sean Hilbert to talk about how he has grown the brand by on-track results and how he's having to also take digital platforms as much as—if not more than—results at the track.
- Listen: Moto Marketing Podcast Ep. #5: 2020 Moto Brand Marketing TipsDecember 19, 2019Luke Nesler is joined by George Cicci to bring you a special episode full of marketing tactics to use in 2020.
- Listen: Moto Marketing Podcast Ep. #4: Jason Gearld of Phoenix HandlebarsDecember 10, 2019Luke Nesler is joined by Jason Gearld, who after years helping other iconic brands in the industry grow their dreams, decided it was time to develop the company he'd always wanted— Phoenix Handlebars.
- Listen: Moto Marketing Podcast Ep. #3: Renthal's Paul PerebijnosNovember 25, 2019Luke Nesler is joined by Paul Perebijnos to discuss his recent move from Pro Taper to Renthal as their United States brand manager, and what he has in store to reenergize the iconic brand.
- Listen: Moto Marketing Podcast Ep. #2: We Went Fast's Brett SmithNovember 14, 2019Luke Nesler is joined We Went Fast’s Brett “BJ” Smith to talk about how he created the popular brand We Went Fast.