Reason For Being
BY Davey Coombs
Ever since news of the electric Stark Varg motorcycle hit like a flash of lightning in December 2021, the global moto industry has been trying to figure out what exactly to do with them. We’ve all heard that electric motorcycles (and cars) are the future, but where do they fit in the present? How do racing organizations like the AMA and FIM integrate them with existing ICE (internal combustion engine) motorcycles? How do we collectively not make the same mistake the existing powers-that-be did back in the mid-nineties when they matched up displacements of 250cc two-strokes and 450cc four-strokes–and even more lopsided 125cc two-strokes with 250cc four-strokes?
We are deeply rooted in Moto—We’ve been here all our lives. Back in 1998 when we turned an underground newspaper into a shiny color magazine, it immediately changed the game with its unprecedented depth of coverage, sense of humor, and access to the sport’s biggest names. Today, our readers know they can go to Racer X Online for all the news, race results, and event coverage they need, and then enjoy even more detail and perspective in the pages of Racer X Illustrated. The mag offers a chance to learn something new on every page and stay connected with the people and personalities that shape our sport—the competitors out on the racetrack, as well as the ones behind the scenes—through our exclusive deep-dive stories and columns.
Our trademark has always been insider knowledge from the experts who are at the races and around the sport. We have long prided ourselves on our unparalleled race reporting and detailed storytelling. We go deep with the riders and teams to provide comprehensive coverage you won’t find anywhere else—all with first-class photography and design. It’s a full education in motocross past, present, and future.
Davey Coombs
Editor-in-chief & Founder
Racer X Illustrated
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