Official Pickup Trucks
by Davey CoombS
For as long as there has been dirt bike racing, pickup trucks have been a part of the sport. They are the easiest way for most of us to get our bikes to and from wherever we go to ride or race. As a result, automakers have long sponsored motocross racers, race teams and big events and series. In the nascent years of Pro Motocross, Datsun (later rebranded as Nissan) sponsored the 500cc U.S. Grand Prix at Carlsbad. Motocross Action gave a new pickup truck to its Rider of the Year, the brand depending on the current SX or MX series sponsor.
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