Racerhead
FUN BIKES: Super73-RX
The amount of electric pedal-assist bikes that have come to the two-wheeled market in the past few years is quite remarkable. There are hundreds if not thousands of different brands in the market with wide ranges in price, functionality, battery life, and comfort. One that brings its own unique functionality and styling is the Orange County, California-based Super73 brand. Founded in 2016 with a mission to develop and fuse motorcycle heritage with youth culture, they have already made quite the impact on the moto industry, as they are becoming a popular pit vehicle for teams at supercross and motocross events due to their medium-sized stature (perfect for storage/hauling), ease of use, and versatility. Let’s get into it.
We are deeply rooted in Moto—We’ve been here all our lives. Back in 1998 when we turned an underground newspaper into a shiny color magazine, it immediately changed the game with its unprecedented depth of coverage, sense of humor, and access to the sport’s biggest names. Today, our readers know they can go to Racer X Online for all the news, race results, and event coverage they need, and then enjoy even more detail and perspective in the pages of Racer X Illustrated. The mag offers a chance to learn something new on every page and stay connected with the people and personalities that shape our sport—the competitors out on the racetrack, as well as the ones behind the scenes—through our exclusive deep-dive stories and columns.
Our trademark has always been insider knowledge from the experts who are at the races and around the sport. We have long prided ourselves on our unparalleled race reporting and detailed storytelling. We go deep with the riders and teams to provide comprehensive coverage you won’t find anywhere else—all with first-class photography and design. It’s a full education in motocross past, present, and future.
Davey Coombs
Editor-in-chief & Founder
Racer X Illustrated
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