
Voicebox
All is right in the world, and I have Justin Cooper as proof.
I know, it’s hard to prove anything these days, but I think I have it right here. You can go listen to the internet and social media yahoos who want privateer racers to get paid like NFL backups, and then cry that this whole system is politically unjust, but that ignores the absolute mountain of money the NFL pulls in via TV and media rights deals. Everyone is getting rich with the NFL business, from team owners to the players to the league itself. You can’t compare that to motocross, which is tiny in both audience and revenue in comparison.
We are deeply rooted in Moto—We’ve been here all our lives. Back in 1998 when we turned an underground newspaper into a shiny color magazine, it immediately changed the game with its unprecedented depth of coverage, sense of humor, and access to the sport’s biggest names. Today, our readers know they can go to Racer X Online for all the news, race results, and event coverage they need, and then enjoy even more detail and perspective in the pages of Racer X Illustrated. The mag offers a chance to learn something new on every page and stay connected with the people and personalities that shape our sport—the competitors out on the racetrack, as well as the ones behind the scenes—through our exclusive deep-dive stories and columns.
Our trademark has always been insider knowledge from the experts who are at the races and around the sport. We have long prided ourselves on our unparalleled race reporting and detailed storytelling. We go deep with the riders and teams to provide comprehensive coverage you won’t find anywhere else—all with first-class photography and design. It’s a full education in motocross past, present, and future.
Davey Coombs
Editor-in-chief & Founder
Racer X Illustrated
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