IRVINE, Calif. – Kawasaki has named renowned racing industry veteran Bruce Stjernstrom to lead racing operations, replacing senior racing manager Reid Nordin, who has left the company. Stjernstrom returns with twenty years of experience at Kawasaki, having previously led both the racing and marketing departments, and will report to Chris Brull, vice president of marketing for Kawasaki Motors Corp. U.S.A.
“Bruce brings a wealth of knowledge and business acumen to our racing program,” said Brull. “Bruce was a cornerstone of Kawasaki Team Green™, as well as leading multiple championship winning teams while directing our professional racing programs. We know he has a passion for the sport that is only matched by his passion for Kawasaki.”
Since joining Team Green in 1983, Stjernstrom has been instrumental in Kawasaki’s success over the last three decades. During his tenure with Kawasaki, Stjernstrom has led the Team Green, Off Road, ATV, Flat Track, Jet Ski®, Road Racing, and supercross/motocross teams.
“Kawasaki has a strong racing heritage that I am proud to be a part of once again,” said Stjernstrom. “I’m looking forward to working with Dan Fahie, manager of motocross racing and Ryan Holliday, supervisor for Team Green, together with their staff and our partners to keep Kawasaki as a championship winning program.”