Just in time for the holiday shopping rush, the new site has been deployed for shoppers to browse and shop with greater ease than ever before. The web development team has collected information and input for a couple of years now, and used it to address the issues that the site has been facing. Load speed and ease of navigation seemed to be the main issues that visitors had experienced in the past, so BTO Sports addressed these issues in the new layout. Measures have been taken to make the pages much ‘lighter’ than before, which results in faster loads with fewer errors.
“Over the last decade of being involved in E-Commerce, we have come up with several new layouts for our site” said BTO Sports President Vince Arimitsu. “Although we have been very excited each time we come up with a new site design, I have never half as excited as I am to be releasing this finished product. We have only had the new design up live for about 3 days now, and I have already received a bunch of emails from customers who are expressing that they like the new design so much better. It’s a great feeling- and it is a great assurance that we have made changes for the better.”
Aside from the immediately noticeable changes that BTO Sports has put forth, they have taken actions to take the security of the website to the next level. BTO Sports has been a long time partner with buySAFE, who provides an extra layer of security to customers who choose to purchase the buySAFE bond. “We have offered the buySAFE option on our site for years, but it has always come at a small cost to the consumer” said Arimitsu. “Now, we have the buySAFE bond included at no cost for every order for any customer. BTO Sports is now covering these costs for the consumer, so all consumers can share the same peace of mind, knowing that they are shopping with the most reliable guys in the business.” For further information on the buySAFE guarantee, click here.
About BTO Sports:
BTO Sports offers the largest collection of motocross gear, dirt bike parts and dirt bike accessories on the web, including motorcycle helmets, motorcycle boots, mx casual apparel, and a whole lot more. BTO Sports is all about supporting the rider – Whether you be a pro, amateur, or weekend warrior – BTO Sports has the gear you need and the prices and customer service that will make you a BTO Sports shopper for life. Find BTO online at www.btosports.com and come check ‘em out in the pits at the Monster Energy AMA Supercross Series under BTO Sports Suzuki/BBMX Racing tent.