Bel-Ray Announces Partnership with Honda NZ

November 28, 2011 10:20am
FARMINGDALE, NJ – Bel-Ray Company, Inc.  the leading USA-based lubrication manufacturing company is pleased to announce a partnership with Blue Wing Honda of New Zealand and the creation of  the Bel-Ray Honda Motocross Team.

The official Honda factory team in New Zealand will consist of Peter Broxholme, Michael Phillips, Cam Dillon, and Justin McDonald, all aboard 2012 Honda CRF 250 and 450 motorcycles.

In addition to the agreement to support the team Bel-Ray will be working in conjunction with their distributor in New Zealand, Northern Accessories, to provide every new CRF250 and 450 customer a  Bel-Ray starter pack consisting of the essential fluids necessary to allow their machine to operate at the maximum potential.

“We are really happy to be able to put this deal together with Bel-Ray. They have gotten right behind the team” said Blue Wing Honda’s Events and Race Team Coordinator Peter Finlay “This deal should give our guys the tools they need to be right up front come race day” he added.

“The addition of the Bel-Ray Honda Racing Team to Bel-Ray group of international racers further shows our commitment to racing at the highest level. By competing against the best in the world in a variety of conditions Bel-Ray is able to bring the absolute best product to the end use customer” said Bel-Ray Brand Manager Scott Lukaitis.

The team will be using the complete line of Bel-Ray high performance lubricants including the popular Thumper Racing Friction Modified 4T Engine Oil, Blue Tac Chain Lube and Moto Chill Racing Coolant during the season.

The first event for the new team will be on the 27th of December for Whakatane’s “Summercross” before they head South to contest the New Zealand supercross series.

Learn more about the new Bel-Ray Honda Motocross Team and other Bel-Ray racers at or on their racing exclusive site

Bel-Ray - made in the USA and racing around the world.

About Bel-Ray Company Inc
Bel-Ray Company Inc was founded in 1946 and is a privately held, woman owned business serving the lubrication needs of powersports, industrial and mining customers worldwide. Bel-Ray is recognized as the leader in the specialty lubricants industry for setting high standards of quality and performance with products formulated for the motorcycle, automotive, aviation, energy, food, marine, military, mining, OEM, Industrial steel, and textile industries.

“Flex Your Engine” with Bel-Ray’s superior Powersports line that delivers top quality Made-in-the-USA products to motorcycle and recreational vehicle enthusiasts around the world. Bel-Ray products are available at powersports dealers worldwide. Visit for a complete dealer listing. Like us on or follow us on Twitter/Bel_Ray