Moto Star Official Casual Sponsor of Rock River Team

January 3, 2012 10:20am
Moto Star Named Official Casual Sponsor of
Rock River Power sports Yamaha Team
Premier Supercross and Motocross team will feature Moto Star branding
at events throughout 2012

Santa Barbara, Ca -  Moto Star will set foot back in Supercross and Motocross in 2012 with an agreement to become the official casual sponsor for the Rock River Power sports Yamaha Supercross/Motocross team.

The team will be seen with the Moto Star logo on their helmets, jerseys, Semi and bikes. Led by top riders such as Jarred Browne, Ben LaMay and Alex Millican, the team will be competing at all 2012 events on the AMA Supercross and Motocross rounds.

Moto Star's Scott "Walty" Walters, VP of Operations, announced and commented on the venture.

"Moto Star's goal is to find the rising stars of the sport and we are pumped to be part of Rock River race effort and feel a future Moto Star is going to emerge this year with us. Our goal with our product is that everyone in the sport, fan or racer, can feel like a Moto Star. As a moto crosser my self I dreamed of being a moto star as a kid and I snuck my bike to school once and started doing wheelies out front pretending to be a moto star and looped out in front of everyone. Now I get to see these top pro riders and support them all the way to the podium!"

Moto Star is taking a fresh approach to the motocross industry with something new that will have brand impact and star power for years to come. We believe in working on branding and lifestyle elements that support the true meaning and core values the sport. Motocross currently is the second fastest growing sport after NASCAR and is enjoyed by not just the enthusiasts but by the enthusiast family. We support and embrace all aspects of the Sport Nationally and Globally and want to reflect that in our attitude, quality merchandise and products. Moto Star is for the Rider. Moto Star is for the Family. Who doesn’t want their kid to be a Star? Who doesn’t want to be a Star? Our attitude is that we all can be a Star!
Following the American dream. Offering positive messages, attitudes and hope in hard times. It's time to lift ourselves, family and friends up with Moto Star. Moto Star is here to stay and we hope you come along for the ride!

For more info on the Moto Star athletes, news and appearances, visit or the Facebook/Moto-Star-Racing page.

Rock River/Moto Star Racing
Jarred Browne
Ben LaMay (450 West/250 East)
Alex Millican
Joey Peters Lites//East
Seth Caldwell Lites//East
Amanda Maheu (WMX)

Moto Star will give backing and up to date race reports while doing something fun for the fans in the pits, select dealerships and on line at the social media outlets all year long.

About Moto Star
Moto Star LLC  is a premier street wear apparel and accessory brand on the market today.  Moto Star continues to set the standard for getting noticed on or off the track.   For more information and product sales visit us at today!