SPY Optic Signs Mike Montgomery

July 22, 2011 10:10am
CARLSBAD, Calif.—SPY Optic™ today announced it signed a multi-year sponsorship deal with MTB freestyle/freeride standout Mike Montgomery. Montgomery will be endorsing SPY® goggles and sunglasses through 2011 and for an undisclosed term thereon.

“Mike’s slope style runs leave spectators either fist-pumping or slack-jawed and speechless, and his jumps push the limits of the sport so far that it hurts,” says Victor Sheldon, SPY motocross and cycling marketing manager. “He’s a rider’s rider, a guy that other competitors cheer-on because he’s legit, he has absolutely no fear, and he’s a solid dude on and off the bike.”

Montgomery won the Pinkbike Best Trick Throwdown at Ranchstyle <http://www.pinkbike.com/news/Mike-Montgomery-wins-Ranchstyle-Best-Trick-Throwdown.html> this past May, followed that up with a win in the MTB Slopestyle event at the 2011 Teva Mountain Games <http://www.youtube.com/watch?feature=player_embedded&v=JYB3YmsXGp8#at=61> on June 1, and clinched another Best Trick title at the Jump Ship Dirt Jump Invitationa <http://www.youtube.com/watch?v=6dhSfeqybXQ> l in Canada, held June 10-12.

“Mike casually made his way into the top 20 in the FMB World Tour Rankings this year, and we’re looking forward to supporting him through more stops on the calendar so he can wage a proper assault on the top of that leaderboard,” says Sheldon.

Montgomery joins the family of SPY mountain bike riders, including reigning UCI Mountain Bike World Champion Sam Hill and UCI Mountain Bike Downhill World Cup standout, 17-year-old Troy Brosnan.

“I’ve been a SPY guy from the start and I’ll be a SPY guy when I retire 100 years from now,” says Montgomery. “They make the best goggles around, their new Performance sunglasses <http://www.spyoptic.com/performance> are insane, and the people at the company are the real deal. I’m stoked to be officially on board with the team, and I’m looking forward to going big in my SPYs.”

Next-up for Montgomery is the Kokanee Crankworx Best Trick Showdown, July 21 (following the Jeep Air downhill and Hill and Brosnan appearances). Thereafter Montgomery will attempt two distance world records at Mammoth Lakes, Calif., Sept. 23 and Sept. 24 <http://www.vitalmtb.com/photos/features/Mike-Montgomerys-World-Record-Plans,2521/Slideshow,0/bturman,109> .

For more information about SPY Optic, log-on at www.spyoptic.com.