Smith Optics Refreshes Stimilon Motocross Challenge

June 9, 2010 1:14pm

Smith Optics, one of the premium eyewear companies, has put together an outstanding support program for this year’s Stimilon Motocross Challenge. On the weekend of July 10/11, at MX 338 Southwick, MA, participants of this infamous event will be able to bring in ANY old, tattered, beat up pair of goggles and get a brand new pair of Smiths for just $10!

Smith realizes the demands of racing motocross and especially at the famous National track MX 338 at Southwick, MA. They want to make sure racers have the best vision possible for their day of racing. So riders can plan on bringing their scratched up old goggles (any brand) and get a new pair of Smiths.

This promotion also supports your retailer - how? Smith knows how key retailers are to the business model, so they made an incentive for Stimilon Shop Sponsors to support this program. For every goggle upgraded during the event, Smith will match the total amount for a buy one get one free program exclusively for Stimilon Shop Sponsors. So after riders get their goggles upgraded at the event, their local retailer will have extra lenses, tear offs, etc for them to accessorize their new gogs. They will also have a selection of new goggles stocked up since they can participate with a buy one get one free promotion through Smith. So everyone wins!

The Stimilon Motocross Challenge is all about a fun time and Stimilon wants everyone to enjoy in the success – the Riders, the Track, The companies, and especially the retailers. For more information about the event, this promotion or to become a Stimilon Shop Sponsor goto or email for details.

This year’s event is already off to a very strong start - there are already over 145 paid entries for this event even thought it is still more than 30 days away! The weekend will start Friday July 9th as the gates open to a first night party, then the infamous race Saturday with 20 classes, 2 main events and a $5000 purse paying out 10 deep, as well as holeshot awards. Then the real fun begins as nighttime falls, 3 bands will rock until the wee hours of the morning (or until the cops show up, again). Sunday is the Hangover Ride Day – a private track day exclusive to those who signed up.

There is something for everyone at this event. Go to for details, sign up info, or just a laugh.

Still need more explanation? Watch this:

2009 SMC Wrap up video (part 1) – a year later and people are still watching this.

The Stimilon Motocross Challenge is supported by only the best companies: Red Bull, Vitamin Water, Smart Water, Geico, Pocket Wizard, Smith, Answer, MSR, Pro Taper, Great Brook Farms, Twin Air, Rossignol Snowboards, Motowear USA, Factory Connection, Scott USA, Works Connection, K Rae Graphics, Matt Francis, DB Studios, Thrust Music, Heal Clothing, and Sport Illustrated

The Stimilon Motocross Challenge was started in 1999 by a bunch of snowboarders who loved to ride motocross as much as they loved to party – come see what all the fuss is about. Entry is limited so get on it!