DNA Shred Stix Sponsors Star Racing Yamaha

CARLSBAD, CA – October 29, 2009 – Star Racing Yamaha has announced their alliance with DNA Beverage Corporaton’s “DNA Shred Stix” to compete in the 2010 Supercross and Motocross season.  Star Racing’s lineup is competitive and includes Nico Izzi, Martin Davalos, and Broc Tickle who are each aiming for the 2010 Lites Title.

“DNA Shred Stix is a perfect fit for us and they will help take us to the next level,” said Bobby Regan, owner of Star Racing.  “DNA Beverage Corp. has a history in this sport and they understand how it all works.  Our brands complement each other well and we share a passion and desire to win championships.”

"We are excited about DNA Shred Stix being the title sponsor of Star Racing Yamaha,” said Geoff Armstrong, vice president of marketing at DNA.  “Star is putting together a competitive lineup this year and we look forward to a long and successful relationship with them.”

Izzi, Davalos, and Tickle are sure to make it an exciting and competitive season this year.  Stop by the pits to see the new DNA Shred Sticks Star Racing Yamaha team and grab a new DNA Shred Stix.

The partnership and title sponsorship was brokered by Wasserman Media Group on behalf of Star Racing.

About DNA BEVERAGE Corporation:

DNA Shred Stix (meat snacks) and DNA Energy Drink are both products of DNA Beverage Corporation, which is an action sports based company. DNA Energy Drink and DNA Shred Stix are both high quality products manufactured to exact standards to achieve superior taste. DNA Energy Drink comes in Citrus, Sugar Free Citrus, and Lemon Lime flavors. DNA Shred Stix meat snacks come in Original, Pizza, and Spicy Jalapeno flavors.

DNA Energy Drink and DNA Shred Stix remain true to its action sports roots. We support athletes, artists, and events on the local and national levels. We also support our accounts and local shops through our grass roots marketing programs. For more info go to www.dnabeveragecorp.com

Grass Roots Beverage Company is a Florida Statewide Distributor and is 100% Owned by DNA Beverage Corporation. Originally created to service DNA Energy Drink® in a limited market, Grass Roots has grown into full Florida statewide operation with satellite warehouses in Orlando, Tampa and Fort Myers servicing several brands. For more info on distribution go to www.grassrootsbeverage.com

Safe Harbor Forward-Looking Statements:

To the extent that statements in this press release are not strictly historical, including statements as to revenue projections, business strategy, outlook, objectives, future milestones, plans, intentions, goals, future financial conditions, future collaboration agreements, the success of the Company's development, events conditioned on stockholder or other approval, or otherwise as to future events, such statements are forward-looking, and are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. The forward-looking statements contained in this release are subject to certain risks.

About Wasserman Media Group:

Wasserman Media Group is a global sports and entertainment marketing company with leadership positions in athlete management, property representation, consulting and digital content.   For more information go to www.wmgllc.com